Proof of Usefulness Report

On running

Analysis completed on 1/27/2026

+744
Proof of Usefulness Score
Category Standard

The submission evaluates On Running (On Holding AG), a major publicly traded Swiss performance sportswear company. The project data cites verifiably massive scale ($7.3B market cap, 3,254 employees, global operations), which places it in the highest tier of the calibration scale (400–700+). While the submission text itself is of low quality (vague traction claims, lack of technical detail), the underlying entity's real-world utility, innovation in material science (CloudTec), and undeniable market traction drive a very high score. The score is adjusted downward slightly due to the poor quality of the specific submission entry.

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Score Breakdown

Real World Utility+230
Audience Reach Impact+190
Technical Innovation+112.5
Evidence Of Traction+250
Market Timing Relevance+85
Functional Completeness+7.5
Subtotal+875
Usefulness Multiplierx0.85
Final Score+744

Project Details

Description
Born in Switzerland, named one of the country’s top start-ups, On has come a long way in a short time. \n\nAvailable today in over 50 countries and cited as “the fastest growing sports company in the world”, it’s success comes down to two reasons: incredible products - and incredible people.\n\nIt has one simple mission: make running fun. A team of sports scientists, world-class athletes and passionate sports enthusiasts spearhead this mission, and has resulted in On shoes and Performance Running Gear winning design and technology distinctions the world over. \n\nIn On shoes, elite athletes have become World Champions, winning podiums and titles in every kind of running sport. They are the shoes that broke the Ironman world record and claimed Olympic medals. The shoes themselves sport the patented CloudTec sole, giving runners a soft landing and powerful take-off in one. Recently, On has launched into the world of apparel – already being recognised for their innovation and bringing together design and technology to allow for effortless running.\n\nLearn more about On:\n- www.on-running.com \n- www.facebook.com/onrunning\n- www.instagram.com/on_running/\n

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline