Proof of Usefulness Report

Octoly

Analysis completed on 1/26/2026

+41
Proof of Usefulness Score
You're In Business

The submission references a legitimate and successful entity (Octoly, acquired by Skeepers) via the URL and description, but the input data contains severe discrepancies and red flags indicating a low-quality or fraudulent submission. The project name 'SwiftShade' contradicts the URL, and the 'technologiesUsed' tag includes 'energy-solutions,' which is irrelevant to influencer marketing. Furthermore, the traction claim 'most people have used my product' is demonstrably false and vague. While the actual platform (Octoly) has high real-world utility and traction, the quality of this specific submission is abysmal, resulting in the lowest possible quality multipliers.

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Score Breakdown

Real World Utility+10.0
Audience Reach Impact+8.0
Technical Innovation+3.75
Evidence Of Traction+11.25
Market Timing Relevance+8.0
Functional Completeness+0.0
Subtotal+41
Usefulness Multiplierx1.0
Final Score+41

Project Details

Project URL
Description
At Octoly, we think traditional advertising is dead. Smart brands don’t buy traditional media formats anymore! Instead, they’re all starting to leverage the voice and power of hundreds of real-life influencers. This is why we created our “Free Store”, a marketplace where thousands of YouTube and Instagram fans can get free products from the best and most innovative brands, in exchange for honest reviews.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline