Proof of Usefulness Report

Nowatch

Analysis completed on 2/13/2026

+489
Proof of Usefulness Score
Industry Mainstay

Nowatch is a verified, venture-backed health-tech company (Series A, ~$8.7M raised) producing a screenless 'awareable' device. While the project demonstrates strong technical innovation in fusing jewelry with EDA-based stress tracking, the submission itself contained significant inaccuracies—claiming 'most people' have used the product and defining the audience as 'everyone'. These claims are demonstrably false for a niche luxury wearable ($400+). The score reflects the company's actual Verified traction and innovation, heavily penalized by the low quality and inaccuracy of the submission data.

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Score Breakdown

Real World Utility+16.25
Audience Reach Impact+4.0
Technical Innovation+12.75
Evidence Of Traction+8.13
Market Timing Relevance+8.0
Functional Completeness+0.25
Subtotal+49.38
Usefulness Multiplierx0.99
Final Score+489

Project Details

Project URL
nowatch.com
Description
NOWATCH is an Amsterdam-based health-tech company, established in 2020. Our mission is to empower people to feel better. We create technology rooted in science that aims to support healthy habits and a better quality of life. Research-grade sensors and unrivalled personalisation make our product a powerhouse tool for supporting preventative mental and physical health. We fuse science and technology with timeless design into one elegant healthtracker for building stress resilience. When you feel better, the impact extends beyond just yourself – your wellbeing affects the people you love - today, tomorrow, and beyond. If you are passionate about helping people feel better, we want to hear from you.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline