Novosol (product: moLotus) is a legitimate, established B2B mobile marketing platform based in Singapore/Malaysia with verifiable traction among major telecommunications providers (e.g., Indosat, Celcom, Airtel). The platform leverages 'mgram' technology for rich media messaging without app downloads, addressing a genuine utility gap in emerging markets. However, the submission quality was extremely poor, containing vague claims ('everyone', 'most people have used my product'), nonsensical financial data ('marketcap: 2500000'), and zero supporting evidence. The score reflects the company's verified real-world existence and partnerships, heavily penalized by the lack of credible details in the application.
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Score Breakdown
Project Details
Algorithm Insights
Recommendations to Increase Usefulness Score
Document User Growth
Provide specific metrics on user acquisition and retention rates
Showcase Revenue Model
Detail sustainable monetization strategy and current revenue streams
Expand Evidence Base
Include testimonials, case studies, and third-party validation
Technical Roadmap
Share development milestones and feature completion timeline