Proof of Usefulness Report

Newell Brands

Analysis completed on 1/26/2026

+650
Proof of Usefulness Score
Category Standard

Newell Brands is a verifiable Fortune 500 entity with massive global reach and utility (Rubbermaid, Sharpie, etc.), warranting high scores in Traction and Reach. However, the submission quality is extremely low ('most people have used my product'), lacks technical detail suitable for a tech-focused evaluation, and mislabels the company with tags like 'climatetech' and 'investing'. The score reflects the immense scale of the business (Market Cap ~$3B, 23k+ employees) penalized by a lazy, uninformative project entry.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+240.0
Technical Innovation+22.5
Evidence Of Traction+250.0
Market Timing Relevance+50.0
Functional Completeness+5.0
Subtotal+792.5
Usefulness Multiplierx0.82
Final Score+650

Project Details

Project URL
newellbrands.com
Description
Newell Brands, accessible via their domain newellbrands.com, is a leading global consumer goods company with a diverse portfolio of well-known brands. The company specializes in designing, manufacturing, and distributing a wide range of products across various categories, including home appliances, writing instruments, outdoor and recreation products, and home fragrance. Some of their popular brands include Rubbermaid, Sharpie, Graco, Coleman, and Yankee Candle. Newell Brands is committed to innovation, quality, and sustainability, aiming to enhance the lives of consumers by providing practical and reliable solutions for everyday needs.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline