Proof of Usefulness Report

Nakoa Digital | Scaling Marketplaces

Analysis completed on 2/3/2026

+57
Proof of Usefulness Score
You're In Business

Nakoa Digital is a verified, established digital marketing agency in Munich with 11-50 employees and significant B2B traction (80+ clients including Reebok and DeLonghi). However, the project submission itself was of critically poor quality, containing factually incorrect claims (e.g., 'most people have used my product', audience reach 'everyone') and missing verifiable data. While the business reality suggests a higher operational tier ($2M+ revenue range), the evaluation score is heavily penalized by the lack of credible evidence provided in the input and the reliance on external verification to prove existence.

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Score Breakdown

Real World Utility+17.5
Audience Reach Impact+6.0
Technical Innovation+3.6
Evidence Of Traction+16.25
Market Timing Relevance+7.5
Functional Completeness+0.25
Subtotal+51.1
Usefulness Multiplierx1.12
Final Score+57

Project Details

Description
Nakoa Digital is a full-service retail media and digital marketing agency based in Munich and operating throughout Europe. We believe in data driven automation with a human touch. Together with transparency these are the ingredients for a successful partnership.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline