Proof of Usefulness Report

MyPoints

Analysis completed on 1/26/2026

+432
Proof of Usefulness Score
Certified Problem Solver

MyPoints is a well-established, high-revenue rewards platform with millions of users, placing it in the 'Much Larger Scale' calibration tier. However, the submission itself is of extremely low quality, utilizing hyperbolic claims (e.g., 'most people have used my product') and lacking verifiable data. The score reflects the verified legacy and scale of the platform, heavily penalized by low Quality Factors due to the vague and unsupported nature of the provided input.

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Score Breakdown

Real World Utility+170.0
Audience Reach Impact+95.0
Technical Innovation+30.0
Evidence Of Traction+112.5
Market Timing Relevance+60.0
Functional Completeness+2.5
Subtotal+470
Usefulness Multiplierx0.92
Final Score+432

Project Details

Project URL
mypoints.com
Description
MyPoints is a leading online rewards platform that allows users to earn points for a variety of online activities, such as shopping, taking surveys, watching videos, and reading emails. Founded in 1996, MyPoints partners with numerous retailers and service providers to offer its members opportunities to accumulate points that can be redeemed for gift cards, travel miles, or cash back. The platform is designed to provide a seamless and rewarding experience for users looking to maximize their online engagement and shopping activities. With a focus on customer satisfaction and value, MyPoints continues to innovate and expand its offerings to meet the evolving needs of its members.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline