Proof of Usefulness Report

Musson Brown Architects Ltd.

Analysis completed on 2/9/2026

+74
Proof of Usefulness Score
You're In Business

The project is a verified, traditional architecture practice in Newcastle, UK, not a technology startup. The submission is of extremely low quality, containing false claims ('audienceReach': 'everyone', 'traction': 'most people have used my product') and confusing financial data ('marketcap' for a private micro-entity). While the business exists and provides utility in the construction sector, it lacks the technical innovation, scalable reach, or verifiable traction required for a high Proof of Usefulness score in a technology context.

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Score Breakdown

Real World Utility+50.0
Audience Reach Impact+10.0
Technical Innovation+0.0
Evidence Of Traction+12.5
Market Timing Relevance+10.0
Functional Completeness+0.0
Subtotal+82.5
Usefulness Multiplierx0.90
Final Score+74

Project Details

Description
Award-winning specialists in luxury homes and bespoke developments. Newcastle upon Tyne-based. Working nationally.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline