Proof of Usefulness Report

MQLFlow

Analysis completed on 2/18/2026

+58
Proof of Usefulness Score
You're In Business

MQLFlow is a legitimate UK-based AI automation agency offering practical services (CRM, marketing automation) with verifiable case studies (e.g., Bonfire Creative Intelligence). However, the project submission contains highly inaccurate and hyperbolic data (claiming 'most people' have used it and citing 'marketcap' for a consultancy). While the business has clear real-world utility for SMEs, it is a service-based agency rather than a scalable tech platform, and the submission quality significantly lowers the confidence score.

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Score Breakdown

Real World Utility+25.50
Audience Reach Impact+2.00
Technical Innovation+6.00
Evidence Of Traction+10.00
Market Timing Relevance+9.00
Functional Completeness+0.25
Subtotal+52.75
Usefulness Multiplierx1.10
Final Score+58

Project Details

Project URL
mqlflow.com
Description
MQLFlow is an AI Automation Agency that helps small businesses implement practical AI and automation strategies to achieve measurable results, increasing productivity and profitability. Scaling your business no longer means growing your headcount. With large enterprises already reducing their workforces and tech leaders making predictions on when we'll see the first one-person $1 billion company, AI-powered automation is quickly becoming essential. Small businesses must adopt AI now to stay competitive. We help small businesses with: - Marketing Automation - Systems & Data Integration - Tech Stack Optimisation - AI Consulting MQLFlow’s AI and automation solutions are built to maximise ROI—boosting productivity, increasing revenue per employee, and improving profit margins. We simplify AI adoption for small businesses, delivering clear, actionable strategies that add measurable value and keep you ahead of the competition.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline