Proof of Usefulness Report

Moxie Beauty

Analysis completed on 2/4/2026

+615
Proof of Usefulness Score
Category Standard

Moxie Beauty is a verified high-growth D2C brand with verified Series A funding ($15M) and ~$11M ARR (₹100 Cr), placing it in the top tier of scale (400-700 range). Despite a low-effort submission with vague claims ('most people have used my product'), external verification confirms exceptional product-market fit in the Indian textured hair niche. The '15000000' figure in the submission accurately reflects its recent $15M funding round. The score is heavily buoyed by verified real-world traction and utility, penalized slightly for the poor quality of the submission text.

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Score Breakdown

Real World Utility+180.0
Audience Reach Impact+128.0
Technical Innovation+72.0
Evidence Of Traction+190.0
Market Timing Relevance+72.0
Functional Completeness+5.0
Subtotal+647
Usefulness Multiplierx0.95
Final Score+615

Project Details

Project URL

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline