Proof of Usefulness Report

Motivate Design

Analysis completed on 2/4/2026

+246
Proof of Usefulness Score
Gaining Momentum

The submission describes 'Motivate Design', a legitimate NYC-based UX research agency (est. 2009, ~30 employees), but is submitted under the unrelated name 'SwiftWing' with low-quality, copy-pasted descriptions and conflicting data. While the underlying business appears solvent with plausible revenue ($2.5M est.), the submission's false claims of traction ('most people have used my product') and lack of coherence heavily penalize the score. The evaluation focuses on the actual agency described, adjusted for the poor submission quality.

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Score Breakdown

Real World Utility+150
Audience Reach Impact+20
Technical Innovation+22.5
Evidence Of Traction+62.5
Market Timing Relevance+50
Functional Completeness+2.5
Subtotal+307.5
Usefulness Multiplierx0.8
Final Score+246

Project Details

Project URL
motivatedesign.com
Description
MOTIVATE | Strategy & Digital Implementation CONNECTING PEOPLE, INSPIRING ACTION. Where Strategy Meets Human-Centric Digital Solutions We help aspiring companies: Innovate • Develop • Optimize • Launch products and experiences that matter Cutting-Edge Research: AI-driven analytics & User behavior tracking Impact: Customer acquisition, Retention, Loyalty Services: Qualitative & quantitative research Expert reviews & remote usability testing Data-driven personas & journey mapping Design thinking workshops & UX strategy Responsive UX/UI design & design systems Product & Price validation Full-stack tech development Go-to-market strategy Real-time performance analysis Continuous product development Industries We Serve: B2B Financial Services / FinTech Healthcare / HealthTech / Telemedicine E-commerce & Omnichannel Retail Enterprise Software & SaaS Education & EdTech Travel & Hospitality Manufacturing & Industrial UX Hires: Tech Recruiting Division 100,000+ Tech professionals | Full-time & contract UX | CX | AI | Tech | Product | Marketing Tailored solutions | All company sizes | Flexible options Specialized recruitment for scaling teams | Global network #DigitalStrategy #UXDesign #InnovationConsulting #ProductDevelopment #AIAnalytics #CustomerExperience #FinTechSolutions #HealthTechInnovation #EdTechTransformation #EcommerceOptimization #SaaSDevelopment #DesignThinking #UserResearch #DataDrivenDesign #TechRecruitment #UXJobs #AITalent #DigitalTransformation #ProductStrategy #MarketingInnovation #TechTalent #StartupGrowth #EnterpriseInnovation #DigitalExperience #BusinessStrategy Copy

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline