Proof of Usefulness Report

Momart 2020 Marketing Kft.

Analysis completed on 2/8/2026

+16
Proof of Usefulness Score
You're In Business

The submission represents a standard B2B marketing agency based in Hungary, rather than a scalable technology project. The input data contains significant exaggerations (claiming 'most people have used my product' and audience reach of 'everyone') and incorrect terminology (referring to revenue as 'marketcap'). While the business likely provides valid local services, the lack of verifiable digital traction, the non-technical nature of the business, and the low-quality response result in a low PoU score.

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Score Breakdown

Real World Utility+8.00
Audience Reach Impact+1.00
Technical Innovation+0.38
Evidence Of Traction+0.63
Market Timing Relevance+4.00
Functional Completeness+0.25
Subtotal+14.26
Usefulness Multiplierx1.12
Final Score+16

Project Details

Project URL
Description
We offer a wide range of services to our clients in BTL communication, the most important ones: – event organising (conferences, trainings, b2c promotions, team building activities, family days, partner and customer events) – integrate b2b marketing campaigns (on-line, telemarketing campaigns) – production (exhibition constructions, in-store decoration, event decoration, marketing gifts) We are IT marketing specialist.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline