Proof of Usefulness Report

Medic Footprints

Analysis completed on 1/25/2026

+168
Proof of Usefulness Score
Gaining Momentum

The project 'Medic Footprints' (incorrectly submitted as 'SwiftHeart') is a verifiable, long-running niche platform (est. 2014) addressing doctor burnout and alternative careers. However, the submission contains severe inaccuracies: it claims 'everyone' as the audience (actual: UK doctors), a team of 125 (actual: <10 core staff), and 'most people' have used it (demonstrably false). External search results indicate mixed sentiment, with some users on Reddit raising concerns about 'MLM-like' schemes (Travel Doctorpreneurs) promoted by the brand. While the problem space is high-utility, the poor data quality, exaggerated claims, and reputation risks significantly penalize the score.

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Score Breakdown

Real World Utility+13.75
Audience Reach Impact+1.5
Technical Innovation+1.5
Evidence Of Traction+4.38
Market Timing Relevance+7.5
Functional Completeness+0.25
Subtotal+28.88
Usefulness Multiplierx0.95
Final Score+274

Project Details

Description
We are the specialist doctor employer branding & recruitment partner for ambitious & high growth companies. As a doctor-led organisation, we nurture and attract doctors to companies offering the best diverse and alternative careers. We specialise in partnering with companies in Health Tech, Pharma and Consulting at all stages of the recruitment funnel from marketing to onboarding a new hire. However we also partner with companies offering opportunities for doctors in many other sectors including communications & media, teaching, overseas work, leadership roles, wellbeing, career coaches, aesthetics, occupational medicine and more. Our highest demand of work is around high volume GP recruitment to private providers. We’re building the world’s largest database of companies offering alternative careers for doctors. Otherwise known as a “Tripadvisor meets Glassdoor” for Doctors exploring alternative careers. So, if it’s important to you to raise awareness of your company brand to doctors for the longer term, or simply seeking ways to reach doctors who are primed for alternative careers..

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline