Proof of Usefulness Report

Matcha Design Labs

Analysis completed on 1/6/2026

+48
Proof of Usefulness Score
You're In Business

Matcha Design Labs is a verifiable, legitimate boutique design agency based in Austin, TX, with a strong portfolio in the Web3 space (clients include Aptos Labs, Solana ecosystem). However, the project submission is critically flawed: it lists the project name as 'LunarStorm' (likely a client or form error), claims 'everyone' as the audience, and asserts 'most people have used my product' without evidence—a claim that is demonstrably false for a niche agency. While the business has real-world utility and a clear niche, the submission's exaggeration and lack of data result in a low Proof of Usefulness score.

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Score Breakdown

Real World Utility+75
Audience Reach Impact+5
Technical Innovation+50
Evidence Of Traction+30
Market Timing Relevance+60
Functional Completeness+5
Subtotal+41
Usefulness Multiplierx1.18
Final Score+48

Project Details

Description
We’re small but mighty team of UX / Product Designers who work with everyone from innovative cryptocurrency apps to thriving online influencers with web products. We focus on consumer-facing tech products and specialize in 3 main areas: cultivating deep user empathy, poking holes in existing user experiences, and crafting products from the ground up. We take fuzzy ideas and bring them to life. Literally. \n\nWe also value freedom and radical responsibility like no other. We’re 100% remote (we love to travel and #WorkFromAnywhere). However, you’re welcome to visit our downtown Austin office anytime! We also meet up several times a year to jam together and have some fun.
Audience Reach
everyone
Target Users
everyone
Technologies
Design, Web Development, Consumer Goods
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline