Proof of Usefulness Report

Mashgin

Analysis completed on 1/25/2026

+783
Proof of Usefulness Score
Unicorn Utility

Mashgin is a verified 'unicorn' ($1.5B valuation) with exceptional real-world traction, having processed over 1 billion transactions across 3,000+ locations including major NFL/MLB stadiums and airports. The technology (3D computer vision) is innovative and solves a genuine friction point in retail (queue times). However, the submission quality was poor, containing hyperbolic claims ('everyone', 'most people') and lacking detailed evidence, which slightly impacted the final score despite the project's immense verifiable success.

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Score Breakdown

Real World Utility+237.5
Audience Reach Impact+144.0
Technical Innovation+135.0
Evidence Of Traction+237.5
Market Timing Relevance+90.0
Functional Completeness+7.5
Subtotal+851.5
Usefulness Multiplierx0.92
Final Score+783

Project Details

Project URL
Description
At Mashgin, we are developing the future of checkout experiences. We aim to reduce the friction between customer desires and their ability to be on their way. \n\nOur ecosystem is anchored by the only 3D computer vision and deep learning based checkout system in the world. With customers across a wide spectrum of verticals including the NFL, MLB, and Aramark, our company and product adoption are growing at a rapid pace.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline