The submission describes 'Marketwise Strategies Limited', a boutique UK-based market research consultancy established in 2000. While the business is legitimate and has longevity, the submission contains significant inaccuracies and red flags. The audience reach ('everyone') and traction ('most people have used my product') are demonstrably false for a niche B2B service. Furthermore, the team size (125) appears exaggerated compared to external records (approx. 6–10 employees), likely conflating this entity with the US-based public company 'MarketWise Inc'. Lacking scalable technology or verifiable high-growth metrics, and penalized for low-quality responses, the project receives a low Proof of Usefulness score typical of a small traditional service business with a poor application.
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Score Breakdown
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