Proof of Usefulness Report

Maria Serrano

Analysis completed on 2/20/2026

+25
Proof of Usefulness Score
You're In Business

The project represents a legitimate, established local wellness practice (Integrated Oriental Therapy) in St Albans/London with over 30 years of history. However, the submission quality is extremely poor, featuring unrealistic claims (e.g., audience reach of 'everyone', 'most people have used my product') and confused financial metrics ('marketcap' listed as monthly revenue). While the service has genuine local utility, it lacks the scalability, technical innovation, and verifiable digital traction required for a higher score. The evaluation relies heavily on external verification of the practitioner's existence rather than the data provided.

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Score Breakdown

Real World Utility+12.0
Audience Reach Impact+1.5
Technical Innovation+0.75
Evidence Of Traction+6.0
Market Timing Relevance+4.0
Functional Completeness+0.25
Subtotal+24.5
Usefulness Multiplierx1.02
Final Score+25

Project Details

Description
Shiatsu, Acupuncture, Macrobiotics,  Energy medicine, Cosmetic Acupuncture, Cupping Integrated Oriental Therapy (IOT) has been developed by Maria Serrano from more than 30 years of full time dedication to the practice, study and teaching  different forms of complementary therapies. IOT synthesizes techniques

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline