Proof of Usefulness Report

Lottie

Analysis completed on 1/25/2026

+673

Proof of Usefulness Score

Category Standard

Lottie is a verified, high-growth UK care home marketplace (Series A, ~$30M funding, 500k+ monthly users) solving a critical social problem. While the project demonstrates exceptional real-world utility and traction (ranking in top startup lists), the submission itself was of very low quality, containing hyperbolic claims ('most people have used my product') and inaccurate tagging ('space-technology'). The score reflects the strong underlying business fundamentals and verified external success, heavily penalized by the poor quality of the response data.

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Score Breakdown

Real World Utility+22.5

Audience Reach Impact+15.0

Technical Innovation+9.0

Evidence Of Traction+23.75

Market Timing Relevance+8.5

Functional Completeness+0.5

Subtotal+79.25

Usefulness Multiplierx0.85

Final Score+673

Project Details

Project URL

lottie.org

Description

Lottie is building an online marketplace that gives users all the tools to select and compare the UK's best-performing care homes. Lottie launched in August 2021 within London and has since grown to be England-wide and one of the UK’s most visited websites in the social care industry. We will shortly be expanding UK-wide and will also introduce retirement living onto the platform. Beyond this, Lottie will launch several other pioneering technology products aimed at elevating later life, including a CRM, data insights tool and family portal.

Algorithm Insights

Market Position

Strong market validation with clear user adoption patterns

User Engagement

Documented reach suggests active user community

Technical Stack

Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline