Proof of Usefulness Report

LoopMe

Analysis completed on 2/8/2026

+836
Proof of Usefulness Score
Unicorn Utility

LoopMe is a verified major entity in the AdTech space, recently acquiring Chartboost (Dec 2024) and reporting over $2B in gross revenue generated. The project operates at a massive scale (750+ employees) with established utility and global reach. However, the submission quality is mixed: while the description is accurate and up-to-date, specific fields like 'Monthly Revenue' ($17M marketcap is inaccurate/low) and 'Evidence of Traction' ('most people have used my product') are lazily completed. The score reflects the immense real-world value and verified traction of the company, penalized slightly for the poor quality of the submission data points.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+190.0
Technical Innovation+120.0
Evidence Of Traction+285.0
Market Timing Relevance+90.0
Functional Completeness+10.0
Subtotal+920
Usefulness Multiplierx0.91
Final Score+836

Project Details

Project URL
Description
LoopMe is the global leader in brand performance, redefining brand advertising for the digital and app ecosystem. LoopMe was the first to apply AI to brand advertising and its Intelligent Marketplace, finding solutions to industry challenges that haven’t previously been solved. With consumer insights and AI at its core, LoopMe makes brand advertising better, outperforming industry benchmarks for leading global brands. LoopMe’s acquisition of Chartboost underscores its commitment to expand its capabilities and reinforces its position as the leading AI-powered brand advertising and performance platform. LoopMe has achieved a fully organic gross revenue CAGR of 40% for the period 2018-2024.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline