Proof of Usefulness Report

Looka

Analysis completed on 1/25/2026

+330
Proof of Usefulness Score
Certified Problem Solver

Looka is a verifiable, high-traction SaaS platform with significant real-world utility in the AI branding space, serving millions of users with estimated annual revenue over $10M. However, the submission itself was of extremely low quality, containing hyperbole ('most people have used my product') and missing data ('marketcap: null'). The score reflects the strong underlying business fundamentals (comparable to the HackerNoon calibration) penalized significantly for the poor quality of the provided evidence and response.

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Score Breakdown

Real World Utility1.0)
Audience Reach Impact0.8)
Technical Innovation0.6)
Evidence Of Traction1.0)
Market Timing Relevance0.4)
Functional Completeness0.2)
Subtotal+314
Usefulness Multiplierx1.05
Final Score+330

Project Details

Project URL
Description
Looka is an all-in-one branding and marketing platform. We serve over a million entrepreneurs every month, making it easy and fun for the to make their own logo, website, business cards, social media assets, and more. We use thoughtful design and great tech to make our product feel like magic.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline