Proof of Usefulness Report

Lites Group Ltd.

Analysis completed on 1/24/2026

+410
Proof of Usefulness Score
Certified Problem Solver

Lites Group is a substantial, established field marketing agency in Ireland (est. 1989) with verifiable workforce scale (~350 employees), indicating high real-world utility and traction despite a low-effort submission. The submission contains significant errors (e.g., project name 'SwiftStorm' vs. entity 'Lites Group', exaggerated 'everyone' audience, confused financial metrics). While the business itself is solid, the lack of technical innovation and poor response quality limits the score compared to high-growth technology projects.

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Score Breakdown

Real World Utility+200.0
Audience Reach Impact+40.0
Technical Innovation+15.0
Evidence Of Traction+140.0
Market Timing Relevance+50.0
Functional Completeness+5.0
Subtotal+450
Usefulness Multiplierx0.91
Final Score+410

Project Details

Project URL
Description
Lites Group have over 25 years experience providing the best Field Marketing / Sales staff in the Irish market. We pride ourselves on our strong client relationships with offices in Dublin and depots located across the Island of Ireland. We specialize in the provision and management of skilled and semi-skilled personnel into the following key areas: - Contract Sales Teams to include Van Sales / Door To Door Residential / B2B / FMCG - Merchandising all aspects from Stock Placement to Planagram Relays to POS Placement - Promotions ranging from New Product Launches to In-Store Demonstrations to Product Campaigns - Mystery Shopping / Audits carried out across the country from small to vast campaigns - Brand Ambassadors working on New Product Launches to Seasonal Activities

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline