Proof of Usefulness Report

Life Inside - Interactive video

Analysis completed on 2/3/2026

+228
Proof of Usefulness Score
Gaining Momentum

Life Inside is a verifiable seed-stage B2B SaaS platform (Interactive Video Testimonials) based in Sweden, with ~£300k funding and ~70 clients (including Specsavers). However, the project submission contains highly inaccurate and hyperbolic claims ('most people have used my product', 'audience reach: everyone', 'marketcap: null'), which severely impacts the credibility of the input. While the underlying business is 'Small but promising' (100-250 range), the low-quality submission necessitates strict penalties in the Traction and Response Quality metrics.

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Score Breakdown

Real World Utility+100.0
Audience Reach Impact+10.0
Technical Innovation+52.5
Evidence Of Traction+25.0
Market Timing Relevance+60.0
Functional Completeness+2.5
Subtotal+250
Usefulness Multiplierx0.91
Final Score+228

Project Details

Description
Closer to your audience in seconds. At Life Inside, we provide businesses of all sizes with a powerful interactive video platform that can be seamlessly integrated to any website. Interactive video testimonials significantly increase engagement with audiences online, leading to improved conversion rates and a more positive brand experience. Our platform empowers businesses to easily collect and share compelling video testimonials that provide a deeper understanding of their offerings, products and services. By showcasing the experiences and stories of employees and customers, businesses get closer to to their audiences, making them more likely to choose your business over the competition. Join a growing community of leading brands who are using Life Inside to transform their marketing efforts and drive business growth with interactive video.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline