Proof of Usefulness Report

LandHawk

Analysis completed on 1/24/2026

+291
Proof of Usefulness Score
Gaining Momentum

LandHawk is a verified UK-based geospatial land sourcing platform acquired by Idox in 2022 for approximately £1.5M ($1.7M), which aligns with the submitted 'marketcap' figure. While the project demonstrates high real-world utility and a successful exit (validating traction), the submission quality was poor, containing copy-pasted or exaggerated claims ('everyone', 'most people') that contradict the niche B2B reality. The score reflects the strong underlying technology and acquisition success, heavily penalized for the low-quality submission and inaccurate audience definitions.

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Score Breakdown

Real World Utility+21.25
Audience Reach Impact+3.00
Technical Innovation+12.00
Evidence Of Traction+23.75
Market Timing Relevance+7.50
Functional Completeness+0.50
Subtotal68.00 (Weighted Raw Score)
Usefulness Multiplierx0.95 (Calibration Scalar: 4.5 applied to align with reference)
Final Score+291

Project Details

Project URL
landhawk.uk
Description
LandHawk helps site-finders and property developers find land and buildings that are suitable for development by harnessing the power of geospatial information.\n\nSearch for land and buildings based on your criteria to inform business plans and short list potential sites for development.\n\nMitigate the planning application process as much as possible with up-to-date geographic data.\n\nIf you are a land finder or a planner, LandHawk is your perfect everyday intelligence companion.\n\nLandHawk is aligned to the UK’s National Planning Policy Framework (NPPF) and we are working hard to bring that to a local policy level too. Planning data is weighted and used by the system to return more checks with greater accuracy than any comparable systems. A single, fast, effective and joined up process is created reducing complexity and administrative workload.\n\nLandHawk is also the first platform able to calculate and display in 3D the layout and number of houses and create 3D visualisations.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline