Kwanzoo

Kwanzoo is building a new SaaS category for B2B go-to-market (GTM) that drives real sales and marketing alignment. Using Kwanzoo, our customers can:\n\n- operationalize their entire GTM process across all customer-facing teams (marketing, sales, customer success, paid media)\n- provide insights, deliver executive and operational dashboards, from the CEO to the frontline rep\n- Integrate and consolidate account-based (ABM) reporting across their global paid media initiatives\n- Report on buyers from their target accounts who are visiting their website, with full personally identifiable information (PII).\n- Unify all B2B intent data sources and find more in-market accounts for actioning by their Sales teams.\n- Provide account-level engagement insights drawn from all of their marketing programs to their sales teams directly in CRM.\n- Integrate both paid \u0026 owned media channels into the larger enterprise program mix.\n- Function as the single source of truth for all buyer engagement data (both prospects and customers).