Proof of Usefulness Report

Koo

Analysis completed on 1/24/2026

+12
Proof of Usefulness Score
You're In Business

The project 'Koo' (kooapp.com) permanently shut down operations in July 2024 after failing to secure funding or a buyer. While it historically achieved significant traction (~10M peak MAU, $275M valuation), the submission contains misleading and hyperbolic claims (e.g., 'space-technology', 'most people have used my product') and ignores its defunct status. Consequently, the score reflects zero current utility and market relevance, heavily penalized by the low quality and inaccuracy of the submission data.

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Score Breakdown

Real World Utility+2.5
Audience Reach Impact+4
Technical Innovation+1.5
Evidence Of Traction+2.5
Market Timing Relevance+0
Functional Completeness+0.5
Subtotal+11
Usefulness Multiplierx1.09
Final Score+12

Project Details

Project URL
Description
Koo is built by India, for India, in Indian languages. Here all Indians can feel comfortable and connect with each other, in their native language. \n\nSome of the most prominent people use Koo everyday! \nYou can connect with journalists, celebrities, political figures, artists, etc, but most of all you can connect with the common man who now has a voice that can reach all of India.\n\nToday, only 10% of Indians speak English, with the remaining 90% speaking over 25 regional languages with 1000s of dialects. As internet penetration increases in the country, non-English speakers find themselves without a voice.\nWe built Koo for these 750 million internet users in India who don’t speak English. This gives Indians a space where they can be themselves and share their thoughts and with each other in native languages.\n\nShort note about Koo:\nhttps://docs.google.com/presentation/d/e/2PACX-1vQIuO9zwUXeKL02l8oq3byhy2dlHrws1qNiZnO7VVcuAFWOnlWTlSQzrqf_NKminJEUODpAlNEqQoNr/pub?start=false\u0026loop=false\u0026delayms=60000\u0026slide=id.p1

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline