Proof of Usefulness Report

Kaya Talent

Analysis completed on 2/3/2026

+35
Proof of Usefulness Score
You're In Business

Kaya Talent is a verified boutique recruitment agency operating in East Africa (division of Tafuta Associates). However, the submission quality is extremely poor, containing false claims ('most people have used my product'), malformed data ('all time marketcap: null'), and unrealistic audience metrics ('everyone'). While the underlying business has real-world utility as a service provider, the lack of verifiable digital traction, absence of technical innovation, and spam-like submission details result in a low PoU score.

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Score Breakdown

Real World Utility+19.5
Audience Reach Impact+2.0
Technical Innovation+1.5
Evidence Of Traction+2.5
Market Timing Relevance+6.0
Functional Completeness+0.25
Subtotal+31.75
Usefulness Multiplierx1.10
Final Score+35

Project Details

Description
Kaya is a Swahili word whose meaning is home or homestead. Founded in 2020, Kaya Talent is a recruitment agency that supports the hiring needs of early-stage businesses across East Africa. With over 20 years of combined experience in talent acquisition and recruitment consulting, we offer unmatched expertise, tailored hiring solutions and an extensive recruitment track record across the region. Kaya Talent is a division of Tafuta Associates Limited.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline