Proof of Usefulness Report

Kalla.in

Analysis completed on 2/10/2026

+61
Proof of Usefulness Score
You're In Business

Kalla.in (Begin with Flowers) is a verified social enterprise in Surat, India, upcycling temple floral waste into incense and organic products. While the project demonstrates clear real-world utility and environmental impact, the submission contains hyperbolic claims (e.g., 'most people have used my product') and confusing metrics ('marketcap: 500000', likely INR). Independent verification confirms modest monthly revenues (~₹2.5 Lakh) and local traction, placing it in the early-stage category relative to market leaders like Phool.co.

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Score Breakdown

Real World Utility+22.5
Audience Reach Impact+3.0
Technical Innovation+7.5
Evidence Of Traction+11.25
Market Timing Relevance+7.5
Functional Completeness+1.5
Subtotal+53.25
Usefulness Multiplierx1.15
Final Score+61

Project Details

Project URL
Description
Rivers of India - a lifeline of Indian civilization, is under severe threat—choked by pollution, over-extraction, and toxic waste. Every day, tons of discarded temple flowers, laden with pesticides and chemicals, end up in our sacred rivers, harming marine life and ecosystems. At Kalla, we are turning this waste into purpose. By collecting floral offerings from temples, we prevent thousands of kilograms of waste from polluting water bodies. Through our Flower Upcycling process, we handcraft these sacred flowers into eco-friendly incense, organic fertilizers, and sustainable gifting products, empowering women along the way. With every product, we are not just upcycling waste—we are preserving traditions, protecting nature, and promoting a circular economy. Our vision? A pan-India movement where sustainability meets spirituality. 🌿💚 Join us in this revolution! Let’s give flowers a second life and make every breath purer.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline