Proof of Usefulness Report

Jumia Kenya

Analysis completed on 1/24/2026

+702
Proof of Usefulness Score
Category Standard

The project is identified as Jumia Kenya, a subsidiary of Jumia Group (NYSE: JMIA), often cited as the 'Amazon of Africa.' External verification confirms massive scale with ~2 million quarterly active customers and over $160M in annual revenue, positioning it as a critical e-commerce infrastructure provider in the region. However, the submission quality is extremely low, featuring vague claims ('most people'), missing financial data ('marketcap: null'), and a likely pseudonym ('IronHeart'). The high score reflects the verifiable reality of the business entity, while the low randomization factor penalizes the lack of effort and evidence in the specific submission.

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Score Breakdown

Real World Utility+237.5
Audience Reach Impact+190.0
Technical Innovation+120.0
Evidence Of Traction+237.5
Market Timing Relevance+90.0
Functional Completeness+2.5
Subtotal+877.5
Usefulness Multiplierx0.80
Final Score+702

Project Details

Project URL
Description
Jumia Kenya, operating under the domain jumia.co.ke, is a leading e-commerce platform in Kenya. It is part of the larger Jumia Group, which is a pan-African technology company that offers a digital marketplace for a wide range of products including electronics, fashion, home goods, and more. Jumia Kenya provides a convenient online shopping experience with a focus on customer satisfaction, offering services such as home delivery, secure payment options, and a user-friendly interface. The company aims to connect buyers and sellers, facilitating trade and commerce across the region.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline