Proof of Usefulness Report

Josh Atlas

Analysis completed on 2/4/2026

+22
Proof of Usefulness Score
You're In Business

The submission describes a product management consultancy rather than a standalone technology product. While the consultant lists impressive past clients (Walmart, Oracle), the data is significantly outdated (ending in 2017) and the website appears inactive or unindexed. Claims regarding audience reach ('everyone') and traction ('most people have used my product') are hyperbolic, conflating client reach with the consultancy's own user base. The term 'marketcap' is misused for what appears to be lifetime revenue, and the team size of 6 is inconsistent with the revenue figures if active.

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Score Breakdown

Real World Utility+15.0
Audience Reach Impact+1.0
Technical Innovation+0.75
Evidence Of Traction+3.75
Market Timing Relevance+2.0
Functional Completeness+0.5
Subtotal+23
Usefulness Multiplierx0.95
Final Score+22

Project Details

Project URL
joshatlas.com
Description
+Helping clients empathize with customers, design, test, learn build and launch their products to market +Full service product consulting including developing a vision and mission, creating strategy, road-map development, generating insights from data metrics, building and leading teams to execute the product vision +Focus on payments, eCommerce, and education industries in B2B and B2C markets I've worked with many clients in the past few years. Here are a few highlights: Walmart eCommerce: April - June 2017. Led migration of photos.walmart.com checkout to in-house eCommerce platform. Dana Blair Designs: November 2016 - March 2017. Modernized niche eCommerce site for security and ease of use. Oracle: May - October 2016. Led re-design, consolidation and platform migration of blogs.oracle.com. UC Berkeley Extension: January - April 2016. Agile, UX design and process consulting for Marketing team.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline