Proof of Usefulness Report

Joonko

Analysis completed on 2/9/2026

-100
Proof of Usefulness Score
Lab Mode

CRITICAL RED FLAG: This project is a confirmed fraud case. The company 'Joonko' (joonko.co) filed for Chapter 11 bankruptcy in May 2024 after the SEC and DOJ charged CEO Ilit Raz with defrauding investors of over $20M by fabricating customers (Adidas, PayPal), revenue, and bank statements. The technology was revealed to be 'smoke and mirrors' with no functioning AI as claimed. The submission claims 'most people have used my product' which is blatantly false. The project has zero utility, credibility, or viability.

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Score Breakdown

Real World Utility+0
Audience Reach Impact+0
Technical Innovation+0
Evidence Of Traction+0
Market Timing Relevance+0
Functional Completeness+0
Subtotal+0
Usefulness Multiplierx1.0
Final Score-100

Project Details

Project URL
joonko.co
Description
Joonko's talent ecosystem enables talent acquisition managers to enrich the top of their talent pipeline with pre-qualified diverse talent and exchange silver medalist candidates. Joonko's Zero-touch technology matches candidates' skills and professional background to relevant open positions at its +120 partnering companies. Amongst Joonko's clients are companies such as Adidas, PayPal, Amex, Booking.com, Intuit, and so many more companies who are successfully manifesting their D&I commitments through Joonko's solution. --------- Techstars '16 Salesforce Incubator '17 Best SaaS Awards 2017 Finalist Tech.co Top 100 Best Startups of The Year 2017 1st place winners of PAPIs.io AI startup battle (Boston 2016) 3rd place winners at the Tech Inclusion Startup Showcase (San Francisco 2016) Shortlists of Pioneers 500 most promising early-stage tech startups (Vienna 2016) Finalists (Top 30) at the TNW Momentum Conference (New York 2016)

Algorithm Insights

Market Position
Early stage requiring focused development
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline