Proof of Usefulness Report

Jock MKT

Analysis completed on 1/24/2026

+46
Proof of Usefulness Score
You're In Business

Jock MKT was a legitimate, venture-backed Daily Fantasy Sports (DFS) platform founded in 2019 that raised ~$11.7M (Series A). However, external verification confirms the platform is no longer operational as an independent entity, having been acquired by/merged with Splash Sports in mid-2024 with the app subsequently closing. The submission contains significant inaccuracies, including a false name ('SwiftFang'), hyperbolic traction claims ('most people have used my product'), and invalid audience data ('everyone'). While the technology was innovative during its lifespan, the current Proof of Usefulness is minimal due to the product's discontinuation and the low quality of the provided evidence.

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Score Breakdown

Real World Utility+32.0
Audience Reach Impact+5.0
Technical Innovation+75.0
Evidence Of Traction+30.0
Market Timing Relevance+30.0
Functional Completeness+10.0
Subtotal+31.25
Usefulness Multiplierx1.47
Final Score+46

Project Details

Project URL
Description
Jock Mkt is a new live trading game for daily fantasy sports. No more feeling like there's nothing to do but check scoring updates. Now you can trade your favorite players in-game, with friends, for real-money. Prices move in real-time based on user trade offers. \n\nWe're venture-backed, based in Boston, and expanding our team. Visit our site for more info, or connect with us at hello@jockmkt.com. \n\nStay in the game with Jock Mkt.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline