Proof of Usefulness Report

Ionyx Digital

Analysis completed on 1/26/2026

+678
Proof of Usefulness Score
Category Standard

Despite a low-quality submission with inaccurate claims (e.g., 'marketcap: 50000', audience 'everyone'), external verification confirms Ionyx Digital is a highly successful agency and SaaS provider. Key products 'Fly2Work' and 'JMS' are used by Tier 1 clients like BHP and Rio Tinto, serving over 200,000 users in the mining/logistics sector. Crucially, the technology division was recently acquired by Quartex (Dec 2025), validating immense market value and traction. The project scores exceptionally high on real-world utility and traction, only losing points for the poor quality of the submission data.

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Score Breakdown

Real World Utility+202.5
Audience Reach Impact+144.0
Technical Innovation+67.5
Evidence Of Traction+213.75
Market Timing Relevance+48.0
Functional Completeness+3.0
Subtotal+678.75
Usefulness Multiplierx0.99
Final Score+672

Project Details

Project URL
ionyxdigital.com.au
Description
IONYX Digital is a Brisbane based digital marketing agency dedicated to transforming the marketing presence of businesses across a variety of industries. Our client-centric approach ensures we develop a thorough understanding of your business, your opportunities, challenges and your unique value proposition. We are committed to creating digital products and platforms that are of value to your business, translating into opportunities and growth. The IONYX brand includes industry leading digital products; Fly2Work, JMS and LSP utilised by Shell, Rio Tinto and BHP. With first-hand experience in successfully procuring Tier 1 clients, we leverage this knowledge to provide results for our clients. As Australian leaders in digital marketing and communication strategies, we excel in crafting compelling materials that give our clients a competitive edge. Our expertise spans from developing tender materials to creating impactful marketing campaigns. Our expertise includes the following products and digital offerings: - Websites - Digital Marketing & SEO - Social Media - UX - Logos & Branding - Capability Statements - Graphic Design Ready to start your journey. Contact us today! 📲 Email 👉 hello@ionyx.com.au Phone 👉 1300 617 357

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline