Proof of Usefulness Report

ING

Analysis completed on 1/24/2026

+391
Proof of Usefulness Score
Certified Problem Solver

The submission represents ING, a massive global financial institution with verified revenue over $18B and 38M+ customers. However, the submission itself is of extremely low quality, containing vague claims ('most people', 'everyone') and lacking specific technical details. The score is heavily buoyed by the undeniable real-world scale and utility of the entity verified via the URL, but penalized significantly for the lack of effort and detail in the response.

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Score Breakdown

Real World Utility+100
Audience Reach Impact+100
Technical Innovation+30
Evidence Of Traction+100
Market Timing Relevance+90
Functional Completeness+5
Subtotal+425
Usefulness Multiplierx0.92
Final Score+391

Project Details

Project URL
Description
ING is a pioneer in digital banking and on the forefront as one of the most innovative banks in the world. As ING, we have a clear purpose that represents our conviction of people’s potential. We don’t judge, coach, or tell people how to live their lives. However big or small, modest or grand, we empower people and businesses to realise their vision for a better future. We made the promise to make banking frictionless, removing barriers to progress, and make people confident in their financial decisions. As a global bank we have a huge opportunity – and responsibility – to make an impact for the better. We can play a role by financing change, sharing knowledge, and innovating. Being sustainable is in all the choices we make—as a lender, as a partner and through the services we offer our customers

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline