Proof of Usefulness Report

Infinite Analytics

Analysis completed on 1/23/2026

+700
Proof of Usefulness Score
Category Standard

Infinite Analytics is a high-value, established B2B entity (MIT spinout, founded 2012) with exceptional pedigree, including advisors Sir Tim Berners-Lee and Deb Roy. Despite the low-quality submission (vague claims, missing data), external verification confirms significant traction (clients include Coca-Cola, Tata Motors), $5.2M+ funding, and advanced 'Sherlock AI' technology. The score reflects the project's verified real-world scale and utility, heavily penalized only in the 'Response Quality' and 'Evidence of Traction' quality factors due to the submitter's lack of detail.

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Score Breakdown

Real World Utility+237.5
Audience Reach Impact+170.0
Technical Innovation+171.0
Evidence Of Traction+135.0
Market Timing Relevance+80.0
Functional Completeness+2.5
Subtotal+796
Usefulness Multiplierx0.88
Final Score+700

Project Details

Description
Infinite Analytics' provides social analytics-as-a-service.It's Predictive Analytics platform is the most advanced personalization platform. It utilizes a mix of Social Data, NLP, Machine Learning, Semantic Technologies and Predictive Analytics to personalize a user's experience, increasing consumer engagement leading to higher revenues. \n\nBy creating a 360 degree view of a user, they are able to predict a user's offline behavior using online data - a customer segment of 1. Their recommendation engine uses this as a basis to provide the most relevant recommendations to the user.\n\nInfinite Analytics also provides clients with insights on their consumers to help them tailor their marketing campaigns and products to specific segments.\n\nIt has a super team from MIT with over 20 years in e-commerce and technology, with super advisors in Sir Tim Berners-Lee - the inventor of the World Wide Web, Deb Roy - Chief Media Scientist at Twitter and Erik Brynjolfsson, guru of Big Data Analytics.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline