Proof of Usefulness Report

Imbueity

Analysis completed on 2/15/2026

+25
Proof of Usefulness Score
You're In Business

Imbueity appears to be a legitimate small consultancy/freelance operation for behavioral science and UX research. However, the project submission suffers significantly from exaggerated claims (e.g., audience reach defined as 'everyone' and traction claimed as 'most people have used my product'). While the revenue figure ($500k lifetime/marketcap) suggests a viable small business, it lacks the scalability and technical innovation of a technology product. The score reflects a standard service-based business with low response quality and unsupported reach claims in the context of a tech evaluation.

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Score Breakdown

Real World Utility+12.00
Audience Reach Impact+1.00
Technical Innovation+0.75
Evidence Of Traction+3.75
Market Timing Relevance+5.00
Functional Completeness+0.50
Subtotal+23
Usefulness Multiplierx1.08
Final Score+25

Project Details

Project URL
Description
Hello 👋 I’m a behavior scientist (BCBA-D) and freelance consultant with over 13 years of combined experience in clinical services and research, service design, staffing, project management, UX Research, and product strategy. I specialize in helping small-to-medium sized businesses in the technology and behavioral health industries achieve their short-term objectives and long-term goals. In technology, I have a particular focus on healthtech, edtech, marketplaces, research tooling, fintech, and social-impact products. Some areas of specialization are helping organizations develop or refine their user segmentation, personalization, behavior-change design, and setting-up processes for UX Research as an organizational function. If you are looking for a professional to build your research repository, I’m a registered Dovetail Expert. In behavioral health, I advise businesses providing applied behavior-analytic clinical care in how they approach staffing, training, and clinical quality especially using a telehealth modality and person-centered care. For individuals, I offer mentorship and coaching services across career pivots and life alignment with values-based goals. I also offer continuing education units (CEUs) for board certified behavior analysts. I tailor my approach to your needs and constraints, and use a strategic mindset that incorporates empathy and partnership. Please reach out with questions or inquiries. I provide a 15 - 30 minute virtual initial consultation, free of charge. ✨ maegan at imbueity dot com

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline