ILLA is a verified Egyptian logistics startup (ILLA Logistics) with significant real-world utility in the FMCG sector, having raised ~$2.5M and serving clients like Coca-Cola. However, the submission quality is critically low: it lists a vague 'everyone' audience, makes false claims about consumer traction ('most people'), and confuses valuation with market cap. The score reflects the strong underlying business fundamentals and verified traction, heavily penalized by the unprofessional and unverifiable submission data.
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Score Breakdown
Project Details
Algorithm Insights
Recommendations to Increase Usefulness Score
Document User Growth
Provide specific metrics on user acquisition and retention rates
Showcase Revenue Model
Detail sustainable monetization strategy and current revenue streams
Expand Evidence Base
Include testimonials, case studies, and third-party validation
Technical Roadmap
Share development milestones and feature completion timeline