Ignitec

Ignitec is a verified, established product design consultancy (est. 2013, Bristol UK) with a team of ~30 and legitimate B2B clients in robotics and IoT. However, the submission quality is critically low, containing vague claims ('everyone', 'most people') and confusing financial metrics ('marketcap' likely referring to cumulative revenue or valuation). While external verification confirms real-world utility and technical competence, the lack of concrete submitted data and the nonsensical 'audience reach' claims significantly penalize the score, placing it in the 'Minimal Traction' tier relative to the evaluation framework despite the company's actual longevity.