iCumulus

iCumulus is an established Australian performance marketing agency (launched 2011), which provides a baseline of verifiable utility and business viability. However, the project submission itself is extremely poor, lacking concrete metrics, technical details, or specific audience data. Claims such as 'everyone' for reach and 'most people have used my product' are unverifiable exaggerations that severely impact the score. While the business entity is legitimate, the 'Proof' provided in this submission is minimal, resulting in a low score despite the likely established nature of the company.