Proof of Usefulness Report

ICT Marketing Services

Analysis completed on 1/26/2026

+2
Proof of Usefulness Score
You're In Business

The project submission contains significant red flags and inconsistencies. The project name 'WhisperForge' contradicts the description of 'ICT Marketing Services'. The description text is outdated (referencing 'ramping up in 2021') and the website 'ictmarketing.com.au' appears inactive or unindexed. Claims such as 'most people have used my product' and an audience of 'everyone' are implausible for a small B2B sales agency. There is no evidence of technical innovation, as it describes a standard service business model. The revenue metric is misused ('marketcap') and low ($50k) relative to the claimed team size.

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Score Breakdown

Real World Utility+2.50
Audience Reach Impact+1.00
Technical Innovation+0.00
Evidence Of Traction-2.50
Market Timing Relevance+0.50
Functional Completeness+0.25
Subtotal+1.75
Usefulness Multiplierx0.95
Final Score+2

Project Details

Project URL
ictmarketing.com.au
Description
ICT Marketing was created due to the need of the current customers of our Telecommunications, IT & Call Centre software. The way that our salespeople in those businesses conduct themselves has created confidence in our current customers to on-sell their products. So here we are, we are ramping up BIG time in 2021 & we would love to talk to you to see how we can increase the sales and revenue coming into your business. We are a sales team for hire, with a high performing team that specialise in Face to Face, Tele-sales & Events. Hate cold-calling, setting your own appointments or even that tedious follow up, we can do all of this, on top of partnering with you to sell your products and services. We have a 6 person strong team, expanding to over 50 by the end of 2021. Call me on 0455530800, to explore IF or HOW we can help you!

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline