Proof of Usefulness Report

ICC Digital Ltd.

Analysis completed on 1/25/2026

+96

Proof of Usefulness Score

You're In Business

ICC Digital Ltd is a verified micro-agency (UK Reg: 10478023) established in 2016, seemingly connected to a French digital agency. However, the project submission contains significant red flags, including demonstrably false claims of reach ('everyone') and traction ('most people have used my product'). The claimed revenue/market cap is ambiguous ('500000'). While the business is legitimate, it operates at a micro-scale with no evidence of the unique utility or technical innovation required for a high PoU score.

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Score Breakdown

Real World Utility+60.0

Audience Reach Impact+5.0

Technical Innovation+3.75

Evidence Of Traction+6.25

Market Timing Relevance+30.0

Functional Completeness+2.5

Subtotal+107.5

Usefulness Multiplierx0.89

Final Score+96

Project Details

Project URL

icc-digital.fr

Description

ICC DIGITAL LTD is a marketing and advertising company based out of 15 Park Avenue, Hellifield, North Yorks, United Kingdom. Working in partnership with organisations across all sectors, we develop forwarding thinking multi-channel content and communication strategies to better engage customers. We specialise in content optimisation within the fields of technology, financial services, blockchain, hospitality, and law.

Algorithm Insights

Market Position

Growing utility with room for optimization

User Engagement

Documented reach suggests active user community

Technical Stack

Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline