Proof of Usefulness Report

Ibericus

Analysis completed on 1/23/2026

+4
Proof of Usefulness Score
You're In Business

The submission describes a service-based direct marketing firm ('Ibericus Inc') rather than a technology product. Search results indicate it is a face-to-face sales agency (often characterized as 'smart circle' style) rather than a software platform. Claims such as 'everyone' for audience and 'most people have used my product' are hyperbolic, unverifiable, and likely false given the local nature of the business. The submission lacks technical innovation, verifiable traction metrics, or relevant digital utility.

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Score Breakdown

Real World Utility+2.5
Audience Reach Impact+0.5
Technical Innovation+0.0
Evidence Of Traction+0.0
Market Timing Relevance+0.5
Functional Completeness+0.25
Subtotal+3.75
Usefulness Multiplierx1.05
Final Score+4

Project Details

Project URL
Description
We are a NYC based Marketing firm, specialized in bringing increased revenue for Small and Medium sized companies, through successful and proven Online Marketing solutions and B2B strategies

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline