The submission conflates two distinct entities: 'Hybe.io' (a small, Berlin-based adtech/programmatic startup founded ~2020) and 'HYBE Corporation' (the multi-billion dollar South Korean entertainment giant behind BTS, founded 2005). While the description and URL match the adtech platform, the claimed metrics ($8.3B market cap, 2005 launch, 1000+ team, 'Entertainment' sector) belong to the K-pop corporation. This severe misrepresentation of data invalidates the traction scores. The project is evaluated as the verifiable B2B adtech startup, which appears to be early-stage/unfunded with niche reach, resulting in a low score due to lack of authentic traction evidence and misleading submission details.
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