Human Factors Insight

The project describes a specialized Human Factors Engineering consultancy for medical devices, which addresses a critical real-world need (regulatory compliance and safety). However, the submission contains significant red flags: the provided URL (hf-insight.com) yields no search results or verifiable footprint, and claims regarding audience reach ('everyone', 'most people have used my product') are hyperbolic and unverifiable. The term 'marketcap' is misused for a small consultancy. While the core business model is valid, the lack of digital evidence and the poor quality of the data inputs result in a very low PoU score, categorized as minimal to no verifiable traction.