Proof of Usefulness Report

HeekEntertainment

Analysis completed on 1/23/2026

+19
Proof of Usefulness Score
You're In Business

The project represents a registered marketing agency (HeekEntertainment AdTech Pvt Ltd) based in India, rather than a scalable technology product. While the company legally exists and claims B2B clients in the SaaS sector, the submission itself is filled with hyperbole (claiming 'everyone' as the audience and 'most people' as users) and lacks verifiable evidence of the claimed 'AdTech' innovation. The extreme disparity between the submission's grandiose claims and the reality of a standard service-based agency results in a very low score.

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Score Breakdown

Real World Utility+60
Quality Factor Utility+0.5
Audience Reach Impact+20
Quality Factor Reach+0.5
Technical Innovation+10
Quality Factor Innovation+0.5
Evidence Of Traction+40
Quality Factor Traction+0.5
Market Timing Relevance+50
Quality Factor Timing+0.5
Functional Completeness+10
Quality Factor Response+0.5
Subtotal+18
Usefulness Multiplierx1.05
Final Score+19

Project Details

Description
Influencer Marketing helps companies grow at a enormous pace and help them get the recognition they deserve

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline