Hailr is a verified, functioning B2B gamified advertising platform based in South Africa with impressive enterprise clients (KFC, TFG, Sanlam) and over $1M in rewards distributed. However, the project submission was extremely low quality, containing hyperbolic and factually incorrect claims (e.g., audience reach 'everyone', evidence 'most people have used my product') and missing financial data. While the project's actual real-world utility and traction are high, the 'Proof' provided in the submission was negligible and misleading, resulting in significant penalties to the Quality Factors.
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Score Breakdown
Project Details
Algorithm Insights
Recommendations to Increase Usefulness Score
Document User Growth
Provide specific metrics on user acquisition and retention rates
Showcase Revenue Model
Detail sustainable monetization strategy and current revenue streams
Expand Evidence Base
Include testimonials, case studies, and third-party validation
Technical Roadmap
Share development milestones and feature completion timeline