Proof of Usefulness Report

Gumtree South Africa

Analysis completed on 1/22/2026

+687

Proof of Usefulness Score

Category Standard

Gumtree South Africa is a verified market leader in the region with millions of monthly active users and estimated annual revenue exceeding $16M. Despite the submission's extremely poor quality (missing data, vague claims), independent verification confirms the platform's massive scale, essential real-world utility, and deep market penetration. The score reflects high marks for reach and traction, penalized significantly for technical opacity and submission quality.

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Score Breakdown

Real World Utility+238

Audience Reach Impact+196

Technical Innovation+30

Evidence Of Traction+238

Market Timing Relevance+60

Functional Completeness+3

Subtotal+765

Usefulness Multiplierx0.90

Final Score+687

Project Details

Project URL

gumtree.co.za

Description

Gumtree South Africa, accessible via gumtree.co.za, is a leading online classifieds platform in South Africa. It provides a convenient and user-friendly marketplace for individuals and businesses to buy and sell a wide range of goods and services. From cars and property to electronics and job listings, Gumtree South Africa connects millions of users across the country, facilitating local trade and community engagement. The platform is known for its diverse categories, ease of use, and commitment to providing a safe and secure environment for transactions.

Algorithm Insights

Market Position

Strong market validation with clear user adoption patterns

User Engagement

Documented reach suggests active user community

Technical Stack

Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline