Proof of Usefulness Report

Gullak

Analysis completed on 2/4/2026

+256
Proof of Usefulness Score
Gaining Momentum

Gullak is a legitimate, Series A funded fintech company in India (raised ~$12M+ from investors like YC and Chiratae Ventures) with verified traction (~300k active users, ₹2Cr+ revenue in FY24). However, the submission quality is critically poor, containing demonstrably false claims ('most people have used my product') and vague data ('audience reach: everyone'). While the underlying business is strong and fits the 'Comparable Scale' tier, the PoU score is heavily penalized due to the lack of credible details provided in the input, requiring significant external verification to validate the project's existence.

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Score Breakdown

Real World Utility+85
Audience Reach Impact+30
Technical Innovation+40
Evidence Of Traction+40
Market Timing Relevance+80
Functional Completeness+10
Subtotal+285
Usefulness Multiplierx0.90
Final Score+256

Project Details

Project URL
Description
Gullak is a fintech company based in Bengaluru, India, that offers an automated digital gold savings and investment platform. Founded in 2022, the company enables users to set financial goals, automate savings, and invest in digital gold, with options for physical gold delivery. Gullak aims to simplify wealth creation for Indians through its user-friendly app and innovative financial tools.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline