Proof of Usefulness Report

GudangAda

Analysis completed on 2/10/2026

+316
Proof of Usefulness Score
Certified Problem Solver

GudangAda is a prominent Indonesian B2B ecommerce platform that has raised $135M+ (Series B) and generated significant revenue ($11.5M in 2024), positioning it well above typical startup projects in scale. However, the submission quality is critically low (using an alias 'ShadowFang', hyperbolic claims like 'everyone', and confusing revenue data), and the company is currently in a distressed state, pivoting from FMCG to beauty products amidst declining revenue (-30% YoY) and past layoffs. The score reflects the massive verifiable capital and legacy traction, heavily penalized for the poor submission quality and current business headwinds.

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Score Breakdown

Real World Utility+93.75
Audience Reach Impact+70.00
Technical Innovation+37.50
Evidence Of Traction+112.50
Market Timing Relevance+40.00
Functional Completeness+5.00
Subtotal+358.75
Usefulness Multiplierx0.88
Final Score+316

Project Details

Project URL
gudangada.com
Description
GudangAda vision to build B2B ecosystem to transform and digitalize Indonesia's Distribution Chain. We connect and grow key stakeholders (principal, distributors, wholesalers, retailers) through end to end digital solution. GudangAda provides marketplace platform, logistic services, merchant solutions and financial services. With the support of leading global investors: Sequoia Capital India, Alpha JWC Ventures, Wavemaker, Asia Partners, Falcon Edge, and Pavilion Capital, GudangAda's series B total fundraising amounted to US$ 135 million.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline