Proof of Usefulness Report

Grab Green

Analysis completed on 2/10/2026

+181
Proof of Usefulness Score
Gaining Momentum

Grab Green (Maddie Brit Products) is a verified, established consumer goods brand (founded 2009) specializing in eco-friendly cleaning products. External search confirms the company was acquired by Grove Collaborative in Feb 2025, validating significant business traction and market value ($1M-$10M annual revenue est.). However, the PoU score is heavily penalized due to an extremely low-quality submission: the description was left empty, claims were hyperbolic ('most people have used my product'), and no specific data was provided to support the $17M valuation claim. While the business itself is successful (comparable in scale to the calibration reference), the lack of detail and the non-tech nature of the submission result in a score reflecting 'Small but promising' rather than 'Established Tech Leader'.

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Score Breakdown

Real World Utility+10.63
Audience Reach Impact+5.00
Technical Innovation+3.00
Evidence Of Traction+16.63
Market Timing Relevance+4.80
Functional Completeness+0.25
Subtotal+40.31
Usefulness Multiplierx1.02
Final ScoreNaN

Project Details

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline