Proof of Usefulness Report

Glacial Multimedia

Analysis completed on 2/9/2026

+286
Proof of Usefulness Score
Gaining Momentum

Glacial Multimedia is a verifiable, established medical marketing agency (founded 2000) with estimated annual revenue between $1.6M and $7.8M and a team of ~50 (contrary to the 350 claimed). While the business is real and generates significant revenue, the submission itself is of extremely poor quality: the project name 'DeepHunter' appears unrelated to the agency, audience reach claims ('everyone') are demonstrably false, and traction evidence is anecdotal ('most people have used my product'). The score reflects the solid business fundamentals found via external verification, heavily penalized for accurate data discrepancies and a nonsensical submission.

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Score Breakdown

Real World Utility+90.0
Audience Reach Impact+30.0
Technical Innovation+15.0
Evidence Of Traction+150.0
Market Timing Relevance+50.0
Functional Completeness+2.5
Subtotal+337.5
Usefulness Multiplierx0.85
Final Score+287

Project Details

Project URL
glacial.com
Description
Since the year 2000, Glacial Multimedia, Inc. has been employing cutting-edge technology to bridge the gaps between medical companies and their customers. By integrating a mix of medical website design, search engine optimization, internet marketing, web video/audio production, website analytics, social media optimization and software development, we simply create ideas that succeed. In an ever-changing marketing field such as Internet marketing, it is easy to make a wrong turn or poor decision. With offices in Portland, Maine (USA) and Istanbul (Turkey), we have a worldwide presence and access to the resources required to deliver high-quality, cost-effective solutions. Whether you are a small practice looking to establish Internet visibility or a large medical company seeking a reliable outsourcing partner, we have the expertise you need.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline